You've got your app on the market, fantastic! What now? The hard work isn't over, you need to get those download numbers on the rise and in-app purchases rolling in. You need to look into mobile app marketing.
Our mobile app marketing covers both in-app purchases and promotion of the app itself. How do we do this?
- 1. Advertising to people on third-party apps and websites in an effort to acquire new users/downloads
- 2. Drive more revenue/engagement from the people who already use your app.
App Store Optimisation (ASO)
Our App Store Optimisation service includes a full review of your app listing - you need screenshots that entice the purchaser in; high user reviews and ratings; detailed feature listings and full implementation of category keywords.
Organic App Promotion & Paid App Advertising
Get your app seen by the right audience with organic promotion and paid advertising. By focusing on industry websites, social media and forums, we can get your app in the spotlight for your target audience. Our app and marketing experts can help you understand and implement acquisition campaigns. We can offer guidance when making crucial future decisions, by figuring out which campaigns prove to be most effective through user lifetime value/new user intake/acquisition cost analysis.
For paid app advertising, we focus on in-app messaging and push notifications, combined with online marketing techniques.