Pay Per Click
October 2, 2014

The Most Common Pay-Per-Click Mistakes

When companies are planning on using PPC (pay-per-click) for the first time, it is very easy for them to fall into a few traps. When companies fail to give their paid search campaigns the right amount of care and attention, it can often lead to poorly written and targeted campaigns.

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Twitter
September 26, 2014

Why Twitter Is The Most Effective Social Media Marketing Tool

When it comes to online marketing, social media is now playing a bigger part than ever before. More and more people are now using some form of social media, most of which are now accessible from anywhere thanks to smartphones. Some businesses are now even relying on social media alone as their single outlet of marketing.

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YouTube
September 25, 2014

How To Calculate Sales Generated By Online Videos

Measuring the sales of physical products is a very easy thing to do, however this becomes much more complicated when it comes to online sales. This is particularly true when it comes to figuring out how many sales have been generated from things like the business website or the social media accounts.

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Outdated Webdesign Trends
September 23, 2014

How to tell if your website is outdated!

Is the design of your website clean and attractive? Does your site display relevant and current information that clearly defines your business? Is your site mobile responsive? Add a comment

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Content Marketing
September 20, 2014

The Important Role Of Content Marketing

Content marketing has quickly become one of the most important tools for online businesses. In a world were people are less likely to pay attention to banner advertisements that pop up on websites, it's content that is proving to be the most effective way forward. We will look at why content marketing plays such a big role, and how your business can use if effectively.

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More Leads
September 19, 2014

How To Get More Leads With Your Website

When your website is generating regular hits, making sure you are able to convert those hits into leads should be your first priority. With a little hard work, those leads could quickly turn into paying customers in no time.

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Search Engine Optimisation
September 14, 2014

The Importance Of A Clear SEO Strategy

If you want people to be visiting your site, then SEO optimisation is the most important tool in your arsenal. While there is a lot of hype about using social media in order to get more site hits, SEO is still the most effective way at finding an audience, and should be the main priority of any website.

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Apple vs. Samsung
September 11, 2014

Samsung Adverts Mocking Apple's iPhone 6

So the release Apple fanatics have been waiting for, the highly anticipated iPhone 6 has arrived from along with a new wearable smart wrist watch. At the office the argument is raging again between the Apple fans and the Android fans. It's no secret that the rivalry between technology giants Apple and Samsung is one that both sides would love to win, in conjunction with the launch of the new devices Samsung have put up some funny videos mocking Apple and its new devices and you can see them here:

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Instagram
September 11, 2014

How To Use Instagram To Improve Your Business

When it comes to social media, Instagram is probably the one that is most often ignored by businesses. Most companies simply think they can't take any pictures that will be appealing to people, even though in most cases that is not true. Instagram can be used by almost any business, regardless of what industry it is in.

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Ireland
September 11, 2014

A Global Irish Community under one domain!

A US company called Dot Irish LLC has recently signed a contract to run an .irish domain name registry. As stated on their site dotirish.com they believe that there is no broadly recognised domain for the Irish diaspora (dispersed) globally.

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Linkedin
September 5, 2014

How To Make Your LinkedIn Page Look Professional

When it comes to using social media to find work, or to network with people who work in a similar field as you, LinkedIn is arguably the best platform to use. Add a comment

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RECOSI
September 4, 2014

RECOSI Launch Extensive Plans For 200 Jobs

One of our latest clients has extensive plans ahead - they're creating 200 new jobs in Ireland over the next three years.

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Twitter
September 4, 2014

How To Use Twitter To Make Your Website More Popular

Twitter is probably the best social media platform to use when it comes to making your website more popular. All you have to do is a little research and make sure that your account looks appealing and it will start attracting people instantly. Here we will take a look at a few simple steps that will make Twitter the most important tool your website has for bringing in more visitors.

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YouTube
September 2, 2014

How To Make Your YouTube Channel Popular

Making your YouTube channel popular need not be something that is particularly difficult or time consuming. Quite a lot of the time, all that is required is a little care and attention to make sure that the channel is kept up to date and looks appealing to people who come across it. Here we will take a look at the very simple steps you need to take in order to make your YouTube channel a lot more popular.

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Search Engine Optimisation
September 2, 2014

How To Quickly Analyse The SEO Of Your Site

It was only a few years ago that analysing the SEO of a website was strictly reserved for well seasoned professionals. Now, there are a variety of different online tools and companies that are on hand to provide in depth analysis. Considering that SEO optimising has become a key part of the majority of websites and blogs, the variety of tools available is certainly music to the ears of website moderators.

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Social Media
July 15, 2014

How To Handle Complaints The Right Way On Social Media

Unlike in the past, social media gives you instant access to your customers - but it also gives your customers 24/7 access to you. With the instant access of a post or a tweet customers now expect a swift resolution to their problems.

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Social Media
July 13, 2014

Why Marketing Your Business On Social Media Is Important

Social Media Marketing brings a new oppurtunity for you to build relationships with your customers and increase sales. A recent study shows over 77% of the Irish population are now on social media.

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Metadata
July 4, 2014

Why Meta Data Matters

True search engine optimization (SEO) involves understanding and juggling a number of concepts simultaneously. You have to possess a keen insight into the keywords and phrases that should be included in your content. Add a comment

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Online Trading Voucher
June 29, 2014

LEO launches Online Trading Vouchers worth €2,500 for Irish Businesses

Pat Rabbitte the minister for communications announced the National Digital Strategy for Ireland to help keep spending by Irish consumers online in Ireland. As part of this strategy he wants to help Irish businesses get selling online. Why? Simple really, in 2012 it was recorded that 73% of spending online by Irish consumers was from outside of Ireland and the government wants to claim some of this back to put in the Irish economy.

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Cheap Websites end up costing more
June 29, 2014

Why Cheap Websites End Up Costing More

Working with a cheap web designer might save you some money in the short-term, but what about the long-term implications? Ask companies that tried to cut corners with the costs involved in hiring a web designer, and you’re going to come across a dizzying host of horror stories. There’s a reason for that.

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Search Engine Optimisation
June 26, 2014

How SEO Is Changing

Search engine optimization (also known as SEO) refers to the concept of creating content that utilizes the words and phrases that are most commonly associated with a particular website or company. Add a comment

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Ecommerce
June 23, 2014

The Basic Rules Of Ecommerce SEO

Search engine optimization for your ecommerce website is essential. You’re going to need to devote a certain degree of time and energy to researching the keywords and phrases that are the most relevant to your website. You must then utilize these keywords and phrases in engaging content that’s going to lead to quality rankings in search engine results.

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Traffic
June 20, 2014

Getting More Leads For Your Website

No one ever said that generating leads was going to be easy. At least, it’s not easy within the context of understanding what is going to be required of you. In order to generate the kind of leads that are going to help your website and business succeed, you’re going to have to juggle a variety of options.

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Winning a customer
June 15, 2014

How to win a customer for life

Ever ordered a product online from Ink Maestro or Lush? Well if you had shopped with these companies you might have received a little thank you card with your order. Thank you cards give you a chance to let your customer feel special and to push any important messages across about what the benefits of becoming a loyal customer of your shop might be.

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Netflix
May 9, 2014

Head up Netflix Fans

Netflix. Possibly one of the greatest things to ever come from the internet. Who doesn't love sitting down and powering through an entire season of a new tv show or an old favourite in one night? I'm certainly guilty of it anyway. But the party just got a little more expensive.

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Heartbleed Bug
May 9, 2014

It Seems Hearts Are Still Bleeding

A month ago, one of the biggest security flaws ever to be found in the internet came to light. Heartbleed was its name and trouble was its game. The initial reaction was swift, with thousands of companies and servers sending out patches and fixing the problem themselves. But it seems that this momentum is slower than it seemed.

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TechCrunch Disrupt
May 9, 2014

Vurb clears the battlefield to win TechCrunch Disrupt NY Battlefield 2014

Another year, another shot for 27 start-ups to take home the coveted TechCrunch Disrupt Cup. And this year, once again did not fail to disappoint. But, as always, there could only be one winner. And this year it was Vurb.

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Business Cards
May 7, 2014

Business Cards Just Became Useful Again: LinkedIn and Evernote Partner Up

Business cards. They are a blessing and a curse. Any professional will tell you that they are the best way to give someone your details in the hope that they will contact you and offer you work. But in a time where everything is digital, business cards are becoming defunct. And Evernote and LinkedIn want to fix that.

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Webdesign
May 7, 2014

3 things to do before creating your website

Your website will be the first impression many of your potential customers will see. That impression may be the clincher of a big sale or it might be the thing that sends them running to your competitors. This is why when creating your website we think there are 3 important must-do steps before doing anything else.

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Business Cards
May 5, 2014

Does Your Business Card Help or Hurt Your Business? The 60 Second Test!

At Ireland Website Design we create amazing Business Card Designs, just check out our Graphics Design page. Business cards are very important, they make a first impression of your business. Add a comment

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