Arguments For and Against PDF Downloads
April 21, 2016

Arguments For and Against PDF Downloads

PDF downloads are a universally commonplace form of file downloading popular on websites. Here we take a look at arguments for and against their continued use.

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Website Design for the Vision and Hearing Impaired
April 20, 2016

Website Design for the Vision and Hearing Impaired

Just because a person is vision or hearing impaired does not mean that the internet excludes them. Here we outlay some design elements which cater to their needs. Does your website include them?

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Three Things That Google Analytics Cannot Tell You
April 15, 2016

Three Things That Google Analytics Cannot Tell You

As powerful and useful that Google Analytics is, there are simply some things that it cannot do and cannot show you. We reveal the main three here.

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Infinite Scrolling Explored and Explained
April 10, 2016

Infinite Scrolling Explored and Explained

Infinite scrolling (popularly seen on social media) can retain attention with a seemingly never ending stream of content. Is this useful for your website design?

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How to Use Price Anchors on your Website
April 9, 2016

How to Use Price Anchors on your Website

Effective use of the price anchoring strategy on your website can work to influence the perception of your website visitors as to value and expenditure.

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How to Integrate Virtual Reality (VR) with your Business Website
April 8, 2016

How to Integrate Virtual Reality (VR) with your Business Website

Apart from entertainment, Virtual Reality can also be effectively integrated with your business website. Discover the possibilities at Ireland Website Design.

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How to Increase Website Speed by Reducing Image Size (but retaining image quality)
April 5, 2016

How to Increase Website Speed by Reducing Image Size (but retaining quality)

Follow these simple steps to increase your website speeds by reducing the size of your website images while not losing any of the quality.

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8 SEO Terms that you Need to Know
April 3, 2016

8 SEO Terms that you Need to Know

Whether new to SEO or a seasoned pro, these are the eight search engine optimisation terms that you need to know to foster and prolong your understanding and success.

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Facebook Tracking & Conversion Pixel Setup In Joomla
April 3, 2016

Facebook Tracking & Conversion Pixel Setup In Joomla

In this vlog we cover how to create a Facebook advert and setup conversion tracking using the Facebook Pixel.
This is a must watch video for all Facebook marketers.

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The Five Missing Traits that make your Website Look Untrustworthy
April 2, 2016

The Five Missing Traits that make your Website Look Untrustworthy

If your website is missing any or all of the following five traits, it can appear untrustworthy and suspect to those who visit it. Good luck making sales and/or conversions if that is the case.

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The Importance of Fonts in your Brand Image
March 31, 2016

The Importance of Fonts in your Brand Image

Do not overlook fonts when it comes to your brand image as just like images and colours; fonts are a design element which connote feelings and leave impressions.

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Four Reasons Why Your Website Visitors Respond Well to Checklists
March 28, 2016

Four Reasons Why Your Website Visitors Respond Well to Checklists

Here we outlay as to why checklists work well as they do not overly hinder the user experience and their attributes work well in the modern day of information overload.

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These Three Traits will Foster Website Visitor Loyalty
March 26, 2016

These Three Traits will Foster Website Visitor Loyalty

These three basic, but sometimes overlooked, traits will ensure that people return to your website because they know it will work for them and is a nice experience to use. Do you utilise these traits?

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Snapchat Marketing for Business
March 22, 2016

Snapchat Marketing for Business

With a blink and you miss it interface, Snapchat can be viewed as a difficult platform to market your business on. Read on here to learn how to harness it for the best results.

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Mobilising your Original Content to Gain More Leads
March 20, 2016

Mobilising your Original Content to Gain More Leads

Bring your original content to the next level by having it feature on numerous channels. This can increase your audience and help you gain leads from different sources.

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The Pros and Cons of One Page Websites
March 19, 2016

The Pros and Cons of One Page Websites

Simply but, one page websites have as much pros as they do cans. Read the major ones here to see if a one page website is suitable for your business.

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what is inbound marketing
March 18, 2016

Inbound Marketing - What it is and How it Works

You may have heard of inbound marketing as it is also known as online and digital marketing. Read on here to learn about it in more detail and how to use it effectively.

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Why a Text-Based Logo is the Way to Go
March 17, 2016

Why a Text-Based Logo is the Way to Go

Unless you are a globally recognised brand or have a very high saturation point, most will not recognise your business by a graphic/image-based logo. Here we outline why a text-based logo works.

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The Five Things that Website Design Clients Should Know
March 13, 2016

The Five Things that Website Design Clients Should Know

Understanding these five points before you enter the website design process will help you to justify the decisions and actions taken during the course of the project. Your expert website designer should also touch on each of these during your dealings with them.

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What Parts of your Website Matter to Google
March 11, 2016

What Parts of your Website Matter to Google

Google scans each and every website online regularly to ascertain what content it holds among some other factors. Here we highlight what is important to Google and what is ignored by it when placing your website on the results page.

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why blogs are so important
March 9, 2016

From the 90's to the Modern Day - Why Blogs are so Important

Blogging can be traced back to the 1990’s and still to this day is a very common and very effective activity. Here we divulge the effectiveness and the staying power of the humble blog post.

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Questions to Ask when Hiring a Website Designer
March 8, 2016

10 Questions to Ask when Hiring a Website Designer

Treat hiring a website designer the same way in which you would hire a new employee. Ask these ten questions to ensure your hire the right candidate.

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online trends for 2016
March 6, 2016

Your Mobile Strategy for 2016

Now that we are well into 2016, where does mobile sit in your online strategy and how is it performing?

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curated content for websites
March 5, 2016

Curating Content for your Website Visitors

Study how visitors enter your website and curate content for them to improve the likelihood that they will browse and not bounce.

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stagger website content
March 4, 2016

How and Why to Stagger Blog Content Effectively

Stretch the potential of your blog content by taking a staggered approach to how you deliver your fresh content.

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setting up an online shop
March 3, 2016

The Lowdown on setting up an Online Shop

Here we look at four major steps to building an online shop today that touches on your online strategy, logistics, further business and longevity.

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The Pros and Cons of Automatic Website Content
February 28, 2016

The Pros and Cons of Automatic Website Content

Here we weigh up the pros and cons of content that plays automatically to your website visitors to gauge this type of contents effectiveness.

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Speed up Webpage Loading Times with These Tips
February 27, 2016

Speed up Webpage Loading Times with These Tips

Implement these simple but effective tips to streamline the back end of webpages that you (and your browsers) wish were that bit faster.

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How to Utilise KPIs for your Website
February 26, 2016

How to Utilise KPIs for your Website

With any project or business endeavour, it is important to set KPIs to assess and measure the progress and worthiness of the work. Your website is no different.

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What Colours and Shapes in your Logo Design Connote
February 25, 2016

What Colours and Shapes in your Logo Design Connote

You may (and should) love your logo. But have you ever wondered how it is perceived by potential customers and clients?

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